Personality is essential for business development. For most small businesses their own character is their brand - and it's an incredible asset. Furthermore, with regard to internet marketing achievement building a community is essential. Building a neighborhood around a personality and a brand is much easier compared to drawing traffic and focus on a blog without any identifiable personality or manufacturer.
Here are nine ways to include character for your WordPress blog:
1. Music - Audio may be included to a WordPress webpages as well as blogs by using the media insert key in the administrative panel. You are able to upload wav files, MP3 files, and midi files. Music can be an excellent method to add personality to your own blog posts. Imagine somebody hearing AC/DC or polka music when they visit - it is a certain method to set a unique tone.
2. Video - Video has existed for a while and it is certainly growing as a medium. Greetings may be included to a blog's sidebar or static pages. And of course you can include video communications into your posts. Video allows your audience both see and hear you and that is about as personal as it gets.
3. Photos - Studies have proven that individuals tend to choose weblogs and websites where they are able to observe the individual who runs the show. All of us prefer to know what individuals look like. In addition to adding a photograph of yourself to your blog, you can use websites like Flickr and upload photos into individual posts to add personality.
4. Stories - sharing tales in your blog posts and on your static pages is a sure fire way to connect your character to visitors.
5. Social Networking - In addition to social networking badges, there are WordPress plug-ins which allow visitors to see recent social networking discussions. It allows them to virtually eavesdrop on your relationships and therefore observe your character. Hopefully additionally, it motivates them to join in on the discussion.
6. Links To Stuff you Love - Every weblog has a blogroll choice. Connecting to sites you like helps communicate your character. Link to your favorite coffee shop, your preferred music video or your favorite publication and share your personality with blog site visitors.
7. Custom Header/Graphics - While there are plenty of blog templates, customizing yours with a header and images that represent your character can help make your weblog unique and stand out from the others.
8. Gravatar - Use gravatars to add personality to your weblog. Gravatar is actually the acronym of the phrase "Globally Recognized Avatar." It's the small head shot of the writer or commenter. Once again, it's a different way to show individuals what you look like. It also helps brand your business simply because if you use exactly the same Gravatar for your various social networking profiles you will be recognized. It'll end up part of your brand personality and image.
9. Favicon. You can include a favicon to your blog's URL to help add character as well as identify your company brand. There are free of charge favicon generators on the internet and an abundance of tutorials regarding how to add these little images to your browser bar.
Adding character to your WordPress weblog requires a little creativity and a little bit of consistency. Be yourself and become confident to reveal who you are with your audience. You won't conquer everyone, however the people who do follow you will do so simply because they like what you have to say and they like you.