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You can get traffic to your site in many different ways, but if you want to be a success at earning money on the internet, you must have traffic. There is a wide spectrum of tools to help you. Out of all the methods to drive visitors or traffic to your site, writing articles and submitting articles is the powerhouse tool to increase site traffic, your sales and online profits. So why is writing and submitting articles so powerful in driving traffic to your website? 1. Writing articles help you become the expert in your chosen niche. Informative and high quality articles will designate you an expert. Prospects and readers will gain confidence and trust in you. People will feel confident to purchase from you, as an expert, and this will increase your online business profits and sales. 2. Articles are a great way to get visitors to your site and is very affordable when you are on a budget. You can write your own articles, which costs you nothing but time; or if the budget allows, hire a ghostwriter to help you at a nominal fee. Once you have your article, submit it to several article directories for distribution. The links that your article creates will point visitors to your website. 3. Articles are viral and seem to assume a life of their own. At the bottom of your article, there is a resource box where you list your web site URL. Simply writing your article and submitting your article will create a viral powerhouse. Your article will be seen on many different websites, e-zines, and directories all having your website address on their sites. 4. Articles continue producing traffic to your website for a long time. Life long results. Not just the momentary results of some other types of advertising. Articles continue to drive traffic because they are indexed and archived all over the internet. On article directories, on other websites, in e-zines, and on blogs which means anyone can still read them long after all the other methods of driving traffic to your website has expired. 5. Article are indexed in the search engines and point visitors to your website. When you include keywords or keyword phrases in you article, folks looking for information related your your niche or product type in those keywords and your article appears to them in the search engine results. Writing and submitting keyword written articles to many directories is tremendously powerful. The search engines target and display your website, therefore making it really easy for others to find you, which means more traffic. Although there are many tools for driving traffic to a website, articles remain the most powerful tool that brings life long results.